News - Auto News

Starved of product, Fiat brand is at a crossroads

When Fiat Chrysler presents its 2018-22 business plan June 1, the biggest question mark will be the future of the Fiat brand, which has been losing share steadily in its two main markets #8212; Europe and Brazil #8212; and is disappearing in the U.

Starved of product, Fiat brand is at a crossroads

When Fiat Chrysler presents its 2018-22 business plan June 1, the biggest question mark will be the future of the Fiat brand, which has been losing share steadily in its two main markets #8212; Europe and Brazil #8212; and is disappearing in the U.

Teaching the auto retail titans

The auto retail legends of today discuss the individuals who mentored them, and how that has prompted them to do likewise for the next generation.

Continental tech chief works toward more AI

Continental's technology chief grapples with how to bring AI and connectivity together for a seamless auto experience.

Acura's Ikeda recalls when marketing went adrift

In a quest to establish itself in a world that grew to include Lexus and Infiniti, the brand chief says Acura went down a "wandering road" where it lost touch with its roots.